Rashida Basrai spent over thirteen years with the publication department at Stanford University, where she designed and produced brochures, newsletters, slides, posters, and technical diagrams.
Rashida received her degree in graphic art at the J.J. School of Art in Mumbai, India. Upon graduation, she worked at Creative Unit, an advertising agency in Mumbai. After two years at Creative Unit, she moved to Delhi, India and worked for the Center for Development of Instructional Technology, where she designed manuals and brochures for several UN agencies including the World Health Organization, and the Food and Agriculture Organization.
After receiving a Masters Degree in Communication from Stanford University in 1982, Farukh Basrai worked with high-tech companies in the Bay Area. He spent two years as a video producer/director with Hellman Associates, followed by nine years with IBM. Over this period he worked on a wide range of projects. They included video news releases, employee communications, and programs for marketing support and training.
Prior to attending Stanford University, Farukh worked as a television producer, in India, for the Satellite Instructional Television Experiment (SITE) and for the Centre for Development of Instructional Technology (CENDIT).